KO

Products

The product ladder.

One flagship, one entry point, one upsell, one expanding library. Each shaped by the KALM method.

  1. Flagship

    KALM OS

    Complete system. Weekly cadence + daily execution + full templates library. Powered by the KALM method.

  2. Entry offer

    Weekly Reset

    45-min reset. One-page Week Map, focus anchors, Top 3 daily execution.

  3. Upsell

    The Accelerator

    Template variants, expanded scripts, 14-day implementation path.

  4. Expanding

    System Library

    Workday, Home Admin, Decisions, Projects — one system at a time.

Naming conventions

How we say it.

Consumer brand

Kept Organised

Always two words, initial caps

Tagline

Finally.

Always with full stop — punctuation is intentional

Brand abbreviation

KO

Shorthand only — never primary identity

Flagship product

KALM OS

Always caps; powered by the KALM method

System products

Kept Organised: Weekly Reset

Brand + colon + functional noun

Asset packs

Kept Organised Templates Library

Brand + descriptive noun + type

Publisher imprint

PacketHQ

Footer, checkout, receipts only

Endorsement

Built by Mark Wu

About copy and credibility lines only